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Made in

English
Last updated at

Thu, 23-Nov-2023
Level
Beginner
Total lessons

14
Total duration

01:30:00 Hours
Number of reviews

0
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0
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Short description
A learner achieving this course will be able to apply knowledge of the marketing principles within agriculture for a specific product or service. Specific knowledge on the value of marketing research and the marketing mix will enable learners to understand the marketing process.
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Requirements
  • Grade 12
  • Be able to read and write.
  • Understand English
Outcomes
  • An understanding of the research process with specific emphasis on the value of managerial information is demonstrated.
  • An awareness of the allocation of funds to the marketing research process is demonstrated.
  • An ability to allocate time frames to selected research outcomes is demonstrated.
  • An understanding of the need for access to people with specific marketing skills is demonstrated.
  • An ability to identify target groups is demonstrated.
  • An ability to apply generated managerial information within production processes is demonstrated.
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