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Course overview
A learner achieving this course will be able to apply sound food safety principles by identifying risk factors in food contamination and applying preventative measures to ensure product safety.
Learners will gain an understanding of sustainable agricultural practices as applied in the animal-, plant and mixed farming sub fields. This course focuses on the application of food safety principles in primary agriculture.
They will be able to participate in, undertake and plan farming practices with knowledge of their environment. This course will instill a culture of maintenance and care for both the environment as well as towards farming infrastructure and operations.
What will i learn?
- An understanding of the research process with specific emphasis on the value of managerial information is demonstrated.
- An awareness of the allocation of funds to the marketing research process is demonstrated.
- An ability to allocate time frames to selected research outcomes is demonstrated.
- An understanding of the need for access to people with specific marketing skills is demonstrated.
- An ability to identify target groups is demonstrated.
- An ability to apply generated managerial information within production processes is demonstrated.
Requirements
- Grade 12
- Be able to read and write.
- Understand English
Curriculum for this course
14 Lessons
01:30:00 Hours
UNDERSTAND THE VALUE OF MARKETING RESEARCH.
5 Lessons
00:15:00 Hours
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1.1 Introduction
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1.2 The process of market research
.
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1.3 Resources required for market research
.
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1.4 Managing market research
.
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Formative Assessment
0:15:00
APPLY THE MARKETING MIX (PRODUCT, PROMOTION, PLACE, PRICE AND PEOPLE) TO A SELECTED ENTERPRISE.
2 Lessons
00:15:00 Hours
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2.1 Introduction
.
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Formative Assessment
0:15:00
TAKE LIMITED AND SHARED RESPONSIBILITY FOR THE MARKETING BUDGET.
2 Lessons
00:15:00 Hours
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3.1 Introduction
.
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Formative Assessment
0:15:00
UNDERSTAND THE IMPORTANCE OF EFFICIENT DISTRIBUTION FOR A SPECIFIC AGRICULTURAL PRODUCT.
4 Lessons
00:15:00 Hours
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4.1 Selecting a distribution channel
.
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4.2 Transport Modes
.
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4.3 Cooperative marketing and distribution
.
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Formative Assessment
0:15:00
Summative Assessment
1 Lessons
00:30:00 Hours
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Summative Assessment
0:30:00
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