Media And Public Relations

Networking and public relations is the most successful method of communicating your value to those around you. Furthermore, good networking skills enable you to tap into those relationships you already have and increase the scope of your network. This workshop is designed to give you practical teaching and hands-on tools that will have you networking once you complete this course.

Beginner 0(0 Ratings) 2 Students enrolled English
Created by Richard Essumang
Last updated Wed, 21-Feb-2024
+ View more
Course overview

Welcome to the Media and Public Relations workshop. In this workshop, you will gain knowledge needed to manage effectively, your image and value, by forming solid networks through strategic communication planning. Effective networking is essential for day-to-day business or for those times when you are actively pursuing job opportunities.

What will i learn?

  • By the end of this workshop, participants will:
  • Network for success
  • Manage “Meet and Greet” opportunities
  • Dress for success
  • Write effectively
  • Set goals
  • Manage media relations
  • Plan issue and crisis communication
  • Use social media
  • Deliver effective employee communication
Requirements
  • Grade 12
Curriculum for this course
55 Lessons 03:10:00 Hours
Networking for Success (I)
4 Lessons 00:15:00 Hours
  • Networking for Success (l)
    .
  • Creating an Effective Introduction
    .
  • Making a Great First Impression
    .
  • Networking for Success (l) - Formative Assessment
    0:15:00
Networking For Success (II)
5 Lessons 00:15:00 Hours
  • Networking For Success (II)
    .
  • Minimizing Nervousness
    .
  • Using Business Cards Effectively
    .
  • Remembering Names
    .
  • Networking for Success (ll) - Formative Assessment
    0:15:00
The Meet and Greet
4 Lessons 00:15:00 Hours
  • The Meet and Greet
    .
  • The Three-Step Process
    .
  • The Four Levels of Conversation
    .
  • The Meet and Greet - formative Assessment
    0:15:00
Dressing for Success
5 Lessons 00:15:00 Hours
  • Dressing for Success
    .
  • The Meaning of Colors
    .
  • Interpreting Common Dress Codes
    .
  • Deciding What to Wear
    .
  • Dressing for Success - Formative Assessment
    0:15:00
Writing
6 Lessons 00:15:00 Hours
  • Writing
    .
  • Business Letters
    .
  • Writing Proposals
    .
  • Reports
    .
  • Executive Summaries
    .
  • Writing - Formative Assessment
    0:15:00
Setting Goals
5 Lessons 00:15:00 Hours
  • Setting Goals
    .
  • Understanding Goals
    .
  • SMART Goals
    .
  • Helping Others With Goal Setting
    .
  • Setting Goals - Formative Assessment
    0:15:00
Media Relations
5 Lessons 00:15:00 Hours
  • Media Relations
    .
  • Television
    .
  • Print
    .
  • Web Presence, Blogs & the Internet
    .
  • Media Relations - Formative Assessment
    0:15:00
Issues and Crisis Communication Planning
6 Lessons 00:15:00 Hours
  • Issues and Crisis Communication Planning
    .
  • Gauging the Impending Crisis Level
    .
  • Providing Feedback and Insights
    .
  • How Information Will be Distributed
    .
  • Tracking the Overall Effect
    .
  • Issues and Crisis Communication Planning - Formative Assessment
    0:15:00
Social Media (The PR Toolkit)
7 Lessons 00:15:00 Hours
  • Social Media (The PR Toolkit)
    .
  • Blogs
    .
  • Wikis
    .
  • Podcasts
    .
  • Social Bookmarks
    .
  • RSS Feeds
    .
  • Social Media (The PR Toolkit) - Formative Assessment
    0:15:00
Employee Communications
7 Lessons 00:15:00 Hours
  • Employee Communications
    .
  • Verbal Communication
    .
  • Non-Verbal Communication
    .
  • Email Etiquette
    .
  • Negotiation Skills
    .
  • Making an Impact
    .
  • Employee Communications - Formative Assessment
    0:15:00
Summative Assessment
1 Lessons 00:40:00 Hours
  • Summative Assessment
    0:40:00
+ View more
Other related courses
03:00:00 Hours
Communication Strategies
Updated Wed, 21-Feb-2024
0 6 R2500 R500
03:05:00 Hours
Project Management 6th Edition
Updated Wed, 21-Feb-2024
0 14 R2500 R500
00:00:00 Hours
Financial Management
Updated Wed, 21-Feb-2024
0 6 R1500 R299
00:00:00 Hours
Business Ethics
Updated Wed, 21-Feb-2024
0 4 R0
About instructor

Richard Essumang

1 Reviews | 42 Students | 9 Courses
Student feedback
0
0 Reviews
  • (0)
  • (0)
  • (0)
  • (0)
  • (0)

Reviews

R1300 R499
Includes:
//send gift when already purchased by user