Strong & Effective Marketing Plan (Plan Template & Example)

Innovative approach for a winning offline and digital marketing plan (important part of your business plan)

Beginner 0(0 Ratings) 1 Students enrolled English
Created by Marcus Israeli
Last updated Wed, 11-Jan-2023
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Course overview

Identify the most effective strategies to grow your specific business, and create a winning marketing plan that will help you reach your goals. Updated for 2022.

RECENTLY ADDED

  • Innovative ways to divide all businesses into 8 major categories and give you the foundation for your company's marketing plan no matter what your business is - this approach is very innovative, try it!

  • More practical examples of my own marketing plan

NEW UPDATES TO MAKE THE COURSE MORE PRACTICAL

You asked, and I listened. Many people wrote to me saying that they like the course, but wished it had more practical digital marketing plan examples. So I added my own digital marketing plan example and shared exactly how I treat my own marketing in my own business.

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WHAT YOU WILL GET FROM THE COURSE

Learn to write a good and complete marketing plan for your business. Many people simply start their companies with marketing as an afterthought, only to quickly discover that marketing is one of the most important parts of their entire business.

Without a good marketing strategy, you won't be able to get clients, and without clients there won't be a real business. So you must take your company's promotion very seriously.

In this course I teach you how to organize your ideas in a marketing plan, and create a good plan of action for promoting your business before starting your company so that you can plan ahead, and have time to research which strategies will actually work for your business to get clients.

DIGITAL MARKETING PLAN WITH STRATEGIES EFFECTIVE NOW

Stop wasting time randomly posting on Facebook and Twitter. Stop struggling with business cards or by passing out flyers. In this course you will learn how to write a professional digital marketing plan, and create the foundation for growth and success.

CASE STUDY OF MY DIGITAL MARKETING PLAN

Note: In this marketing course I share my own digital marketing plan and walk you through different avenues of marketing including my own strategies as an example. This is strictly for educational purposes and not for promotional purposes.

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INSTRUCTOR BACKGROUND

I've been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 100,000+ students, impacted millions entrepreneurs worldwide creating 6 and 7-figure businesses in the process, and I would love to help you.

I am an expert growth marketer, and I create winning marketing strategies for my clients all the time. Now it is your turn to get a great digital marketing plan, grow your business, and fulfill your dreams.

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BONUSES INCLUDED

* Many extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable

* Personal invitation to my Facebook community after you complete the course

* My list of 50 business-success skills when you complete the course

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RESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORT

If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because

1) I care about my students.

2) I feel a responsibility to make sure that students get their money's worth from the course.

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CERTIFICATE OF COMPLETION WHEN YOU FINISH THE COURSE

When you complete 100% of the videos in this marketing plan course, you will be emailed a certificate of completion by Udemy so you can show it as proof of your marketing plan expertise and that you have completed a certain number of hours of instruction in marketing plans.

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Invest in your future. Enroll now and create a marketing plan with the most effective strategies.

What will i learn?

  • Easy step-by-step tutorials to write a great marketing plan quickly, without costly mistakes
  • Get examples of plans suited for your type of business in 2022
  • Attentive and caring instructor: 99% of questions answered within 24 hours
  • Create a digital marketing plan quickly and professionally.
  • Innovative approach: Start with a 2-sentence digital marketing plan, expand it to a 1-page marketing plan and then to a full and professional plan
  • Most effective strategies to promote local service businesses, freelancing services, eCommerce, affiliate, self-branded businesses, and innovative start-ups
Requirements
  • Please try the ideas presented as you go through the course
  • Be enthusiastic of trying the innovative approach to writing a marketing plan in this course. I promise, it will give you better results
Curriculum for this course
51 Lessons 04:03:18 Hours
01 Marketing plan Course Introduction
1 Lessons 00:04:21 Hours
  • 1.2 How to get your marketing plan template
    00:04:21
02 Unique approach to starting to create your marketing plan
10 Lessons 00:43:31 Hours
  • 2.1 What is a Marketing Plan, What Makes it Good, Common Mistakes & Why you Need it.
    00:06:38
  • 2.2 Basic marketing plan for an Ecommerce product
    00:04:47
  • 2.3 Local business marketing plan example
    00:05:32
  • 2.4 Agency or Services (Marketing, Web Development, Design) Company Marketing Plan.
    Preview 00:05:34
  • 2.5 Marketing plan for a blog or YouTube or podcast or influencer or coach
    00:03:18
  • 2.6 Marketing plan for a platform or big website domination
    00:03:04
  • 2.7 Marketing plan for an innovative new product or website
    00:05:03
  • 2.8 B2B company marketing plan
    00:04:16
  • 2.9 Affiliate business marketing plan
    00:02:55
  • 2.10 Marketing plan company and strategies overview
    00:02:24
03 Real example of my own marketing plan
4 Lessons 00:20:53 Hours
  • 3.1 Section introduction in which I walk you through my practical marketing plan
    00:04:54
  • 3.2 Overview of my marketing strategies
    00:09:54
  • 3.3 My marketing deadlines, time horizons, and approximations
    00:02:27
  • 3.4 My marketing budget: Tricky
    00:03:38
04 Full marketing plan for a service agency
9 Lessons 00:43:47 Hours
  • 4.1 First sections of a full agency marketing plan
    00:04:03
  • 4.3 Lead generation and lead-warming strategy
    00:02:48
  • 4.4 Unique value proposition and differentiation for an agency business
    00:03:45
  • 4.5 Target market, demographics, psychographics, and customer avatar
    00:06:42
  • 4.6 Continuing to understand how potential clients look for companies to work with
    00:04:42
  • 4.7 S.W.O.T analysis
    00:04:19
  • 4.8 Goals, deadlines, timelines, and how to set KPI
    00:08:22
  • 4.9 Competition
    00:02:12
  • 4.10 Marketing strategies and marketing costs
    00:06:54
05 Full marketing plan section
14 Lessons 01:10:35 Hours
  • 5.1 Professional marketing plan for an influencer business - introduction sections
    00:05:06
  • 5.2 Products section of the marketing plan
    00:05:31
  • 5.3 Free content section part of the marketing plan
    00:03:31
  • 5.4 Differentiation or UVP: How your business is unique?
    00:05:31
  • 5.5 Starting to think about the market you are addressing with your marketing plan
    00:03:36
  • 5.6 Your target market to whom you will promote your business
    00:07:25
  • 5.7 Market needs section
    00:04:05
  • 5.8 Budget and resources
    00:02:46
  • 5.9 S.W.O.T analysis
    00:03:54
  • 5.10 Goals, Deadlines, Timelines, and how to set KPI.
    Preview 00:09:54
  • 5.11 Pricing and discounting promotional strategies
    00:03:54
  • 5.12 Marketing strategy section
    00:10:13
  • 5.13 Competition section of the marketing plan
    00:02:57
  • 5.14 Basic financials and breakeven analysis (optional)
    00:02:12
06 Client case study
1 Lessons 00:03:34 Hours
  • 6.1 Real Client Example of a Million-Dollar Business Marketing Plan
    Preview 00:03:34
07 Marketing plan template and example
0 Lessons 00:00:00 Hours
08 What you can outsource in your marketing
3 Lessons 00:09:48 Hours
  • 8.1 Photo/image creation
    00:03:21
  • 8.2 Video is also a blog post transcribed and edited
    00:04:16
  • 8.3 Optimize text content creation with transcription services
    00:02:11
09 Market research and customer validation
9 Lessons 00:46:49 Hours
  • 9.1 Market research section introduction
    00:01:22
  • 9.2 Consumers and people behave differently than they say
    00:08:38
  • 9.3 Starting to identify our target market and getting over initial assumptions
    00:05:32
  • 9.4 How to get feedback on business ideas & how to get expert feedback
    00:06:40
  • 9.5 Paid options to get business idea feedback
    00:04:31
  • 9.6 Focus group costs - few thousand and different if you do it or a firm
    00:05:38
  • 9.7 How to run a single focus group meeting
    00:06:44
  • 9.8 Using existing research by research firms
    00:02:26
  • 9.9 Validating business ideas by starting small and testing them in the market
    00:05:18
10 Conclusion to our marketing plan course
0 Lessons 00:00:00 Hours
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About instructor

Marcus Israeli

15 Reviews | 427 Students | 14 Courses
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